The official TED guide to public speaking. A New York Times bestseller.
For anyone who has ever been inspired by a TED Talk . . .
This is an insider’s guide to creating talks that are unforgettable.
Since taking over TED in 2001, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, sharing knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience’s worldview; it can be more powerful than anything in written form.
This book explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula; no two talks should be the same. But there are tools that can empower any speaker.
Chris Anderson has worked behind the scenes with all the TED speakers who have inspired us the most, and here he shares insights from such favourites as Sir Ken Robinson, Amy Cuddy, Elizabeth Gilbert, Salman Khan, Dan Gilbert, Monica Lewinsky, and dozens more – everything from how to craft your talk’s content to how you can be most effective onstage. This is the twenty-first century’s new manual for truly effective communication, and it is a must-read for anyone who is ready to create impact with their ideas.
Review
Is there a single recipe for a great speech? Of course not. But there are some essential ingredients, which the TED team sets out here with concision, verve and wit (which are also some of the ingredients). An inspiring, contemporary guide to the venerable arts of oratory.
Excellent; easily the best public speaking guide I have read.
Nobody in the world better understands the art and science of public speaking than Chris Anderson. He is the absolutely perfect person to have written this book, and it will be a gift to many.
This is not just the most insightful book ever written on public speaking-it’s also a brilliant, profound look at how to communicate. If you ever plan to utter a sound, this is a must-read. It gives me hope that words can actually change the world.
The TED Talk has reinvented the art of rhetoric for the 21st century – we now know that “ideas worth spreading” can indeed be spread far and wide, and with clarity and panache. Behind this revolution lies Chris Anderson, who had a vision that powerful ideas can improve the world and has developed a coherent philosophy and a set of guidelines for compelling communication.
The TED Talk may well be the defining essay genre of our time: what the pamphlet was to the 18th-century, and the newspaper op-ed was to the twentieth. TED TALKS is a guidebook to this new language, written by the man who has made it a global force.
For anyone who’s got a story to tell, or an audience they want to engage – this book is a must-read
About the Author
CHRIS ANDERSON is TED’s president and head curator. Trained as a journalist after graduating from Oxford University, Anderson launched more than 100 successful magazines and websites before turning his attention to TED, which he and his non-profit organization acquired in 2001. His TED mantra – ‘ideas worth spreading’ – continues to blossom on an international scale. He lives in New York City.
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