The Culture Code: The Secrets of Highly Successful Groups by Daniel Coyle

A ground-breaking exploration of how successful groups operate – whether in sport, business or society as a whole – and what we can learn from them

THE NEW YORK TIMES BESTSELLER

‘A marvel of insight and practicality’ Charles Duhigg, author of The Power of Habit
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How do you build and sustain a great team?

The Culture Code reveals the secrets of some of the best teams in the world – from Pixar to Google to US Navy SEALs – explaining the three skills such groups have mastered in order to generate trust and a willingness to collaborate. Combining cutting-edge science, on-the-ground insight and practical ideas for action, it offers a roadmap for creating an environment where innovation flourishes, problems get solved, and expectations are exceeded.

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‘There are profound ideas on every single page, stories that will change the way you work, the way you lead, and the impact you have on the world. Highly recommended, an urgent read.’ Seth Godin, author of Linchpin

‘Truly brilliant . . . Read it immediately’ Adam Grant, author of Originals
‘Well told stories, with actionable lessons’ Financial Times